Blackberry – Futurecom 2014

If you thought the Blackberry had given up the smartphone market, you are mistaken. The company is set to release the Z30 and the Passport in Brazil. When it was announced, the Blackberry Passport caused a bit of terror in the media for not resemble with any other smartphone. But it represents very well the new strategy of the company: differentiate from the competition, working with products and services focusing on security and productivity.

With a square IPS screen of 4.5 inches, great resolution of 1440 x 1440, resulting in a density of 453 ppi, and QWERTY physical keyboard, Passport shown ideal for surfing the web, produce texts, view and edit PowerPoint documents , Excel and Word. Furthermore, the physical keyboard is also touch-sensitive device and enables control via gestures. The great revolution in the Blackberry was not in the release of version 10 of the operating system, but the launch of Passport combined with version 10.3, which comes with the Amazon App Store, bringing more than 200,000 Android apps to BlackBerry ecosystem. The device is very beautiful, well finished and certainly apart from the competition.